This Page Is About You.
Not Me.

You’re not here because things are going great. You’re here because something isn’t working.

Maybe you’re invisible on Google while competitors show up first. Maybe you’ve tried marketing before and it felt like throwing money into a hole. Maybe you know you need to do something but don’t have the time, the budget for an agency, or the confidence that any of it will pay off.

That’s exactly who I built this practice for.

What I Bring to Your Business

I’ve spent 30 years in marketing. Not theorizing about it. Doing it.

I’ve built digital infrastructure for Fortune 500 companies. I’ve helped nonprofits tell stories that moved donors to act. I’ve run demand generation for fintech startups competing in national markets. I’ve managed SEO, paid media, CRM systems, email programs, website builds, and content strategies across industries that couldn’t be more different.

What stays constant across all of it: most businesses don’t have a marketing problem. They have a clarity problem. When the message is right and the foundation is solid, the rest of marketing works.

That’s the work I do.

Specific experience worth knowing:

• 11 years leading marketing at First American Title, one of the largest financial services companies in the country
• 5 years at Clear Capital, a real estate data and analytics company, in a fast-moving PropTech environment
• Certified in the StoryBrand framework, the methodology behind every strategy I build
• Deep hands-on experience with SEMRush, Screaming Frog, Google Search Console, Google Ads, HubSpot, Salesforce, Adobe Creative Suite, WordPress, and more
  
  

Why I Work With Local Businesses

I’ve lived in Auburn since 1978. I run on these trails. I shop at these businesses. I’ve watched this community grow through booms and downturns and everything in between.

I know what it means to be a small business owner in the foothills. The seasonality, the tight margins, the reality that you’re the CEO and the bookkeeper and the social media manager all at once.

I also know that most marketing advice aimed at businesses like yours was written for companies with six-figure budgets and full marketing departments. It doesn’t translate.

What I do translates. It’s built for the scale and reality of a local business and it’s delivered by someone who answers when you call.

How I Work

I’m not an agency. There’s no account manager between you and me.

Every strategy I build starts with your business, your customers, and your goals. Not a template. I use the StoryBrand framework to make sure your message is clear before we spend a dollar on execution. Then I build the systems that make that message visible, consistent, and hard to ignore.

No vanity metrics. No brand awareness handwaving. No 47-slide decks that gather dust.

Just marketing that moves your bottom line.

Three Ways to Work With Me

Whether you need to get found on Google, build a full marketing engine, or bring in senior-level direction for your team, there’s a package designed for exactly where you are right now.